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Sky Multichannels : ウィキペディア英語版
Sky Multichannels

Sky Multichannels was a package of analogue television channels offered by BSkyB on the Astra satellites at 19.2° east.〔(【引用サイトリンク】title=BRITISH SKY BROADCASTING )〕〔(【引用サイトリンク】title=British Sky Broadcasting Group plc )〕 from 1993 - 2001, which started off with 15 channels before expanding to over 40.
==History==
The service started on 1 September 1993〔(【引用サイトリンク】title=Sky Television - Promos )〕 based on the idea from the then chief executive officer, Sam Chisholm and Rupert Murdoch, of
converting the company business strategy to an entirely fee-based concept. The new package included four channels formerly available free-to-air, broadcasting on Astra's satellites, as well as introducing new channels.〔 The service continued until the closure of BSkyB's analogue service on 27 September 2001, due to the launch and expansion of the Sky Digital platform. Some of the channels did broadcast either in the clear or soft encrypted (whereby a Videocrypt decoder was required to decode, but without a subscription card) prior to their addition to the Sky Multichannels package.〔(【引用サイトリンク】title=Sky Television - Advertising )
Within two months of the launch, Sky gained 400,000 new subscribers, with the majority taking at least one premium channel,〔"GOOD UPTAKE FOR SKY MULTI-CHANNELS PACKAGE Friday 5 November 1993" http://www.telecompaper.com/news/good-uptake-for-sky-multichannels-package--10352〕 which helped BSkyB reach 3.5 million households by mid-1994.
Some channels were not launched on 1 September 1993, but were added later; including QVC which launched on 1 October 1993, and VH1 which launched on 1 October 1994.〔 When VH1 Germany launched in 1995, VideoCrypt decoders would blank out the channel to UK viewers and prevent them from watching the German channel free.〔 Nick at Nite, although part of the original Multichannels plan, did not launch. Sky Soap and Sky Travel also launched on 3 October 1994 as part of the package.〔(【引用サイトリンク】title=Profile )〕〔(【引用サイトリンク】title=TELE SATELLIT - Number 19 )〕 The launch of Astra 1D allowed Sky to expand the multichannels package further,〔(【引用サイトリンク】title=Sky Guide Issue 39 )〕 including the launch of Sky's pay-per-view Box Office channels in January 1997.
Sky News and CNBC Europe were also part of the Sky Multichannels package but remained free-to-air. QVC however, which launched as part of the Multichannels package, switched to free-to-view broadcasting in 1995.
Channels which joined the Sky Multichannels package were paid a fee of 15 pence per subscriber per month.〔 A European Multichannels package run by BSkyB also using the VideoCrypt encryption system was planned to be launched soon afterwards,〔(【引用サイトリンク】title=Sky Guide - Issue 24 )〕 but did not come to fruition. A European package of channels called MultiChoice Kaleidoscope launched on 1 November 1993 using VideoCrypt 2 encryption. The Multichoice service was run by South African based Network Holdings, separate from BSkyB. The Multichoice service initially included Filmnet and The Adult Channel as premium channels and The Children's Channel (in Benelux only), Discovery, MTV, CMT Europe and QVC as basic channels.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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